In order to increase and promote rural tourism and homestays, the state tourism board is planning on developing homestays on the bank of Narmada Yatra stretch.
To shape the idea into a successful venture, the state tourism board is locating destinations across the state which have the potential to be a good homestay and is aiming to create friendly infrastructure. MP Tourism Board secretary Faiz Ahmed Kidwai, while talking to a popular news channel in the city cited how MP as a tourism destination has a lot of potentials but has not been exploited much. He believes that the whole idea of Narmada yatra stretch to be developed as a potential tourist spot will work.
As per the statistics claimed by the board, in 2018, around 8.5 crore domestic tourists visited Madhya Pradesh which is up by 7.5 percent from a year ago while foreign tourists edged up to 3.75 lakh.
Of the total domestic tourists visiting the state, around 40 percent are from Madhya Pradesh, the board said and the number of visitors from outside the state is expected to go up with developing adequate infrastructure, addressing connectivity issues and building a brand for the state.
Apparently, poor connectivity and lack of appropriate infrastructure are some of the challenges for the state that are being looked upon.
With the changing trend in tourism, the board will also focus on destination-based campaigning. They aim to add more destinations on the list of heritage sites, besides promoting and developing water, adventure, and rural tourism.
The state has around 1,000-hectare land banks on which the tourism department is eyeing investments.
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